about

So, you like the cut of big ugly baby’s jib and would like a piece of the action?

Well you’ve come to the right place.

advertising on big ugly baby

is, naturally, not available to just anyone. We have standards, people.

If you are considering submitting an advertising request, please bear in mind the following:

  • Your site must be finished (i.e. not ‘under construction’, ‘coming soon’ or ‘404 not found’) and of a good standard and finish.
  • Your product must be relevant to one of the categories found on big ugly baby, namely baby clothes, maternity wear, gifts keepsakes and jewellery, ecobaby or wish list.
  • You must actually have a product or service to sell.
  • Your product must be new, innovative, original, quirky, unusual or hard-to-find. Or better still, all of the above.

the spiel

big ugly baby is a unique site, aimed at helping the discerning maternity/baby/ecobaby shopper find the products they want, without tedious time-consuming trawling through pages of irrelevance on the web.

big ugly baby’s target demographic is middle to higher tier income bracketed women aged approximately 24-45. Who have a definite sense of style and who abhor the humdrum.

big ugly baby is marketed through forum sites, linking and Google Adwords, where three separate advertising streams are employed to drive targeted traffic to the site. big ugly baby itself also benefits from a targeted advertising strategy in the maternity/baby sector. And sticking up cards and posters helps too.

the nitty gritty

 I don’t like it when you have to email or call for further information, especially when you need that info to decide whether you think it is worth your while, the full costs of advertising are detailed below. Please note that these are introductory offers, as this is a new advertising scheme, and are subject to change at any time. Advertisers who have signed up for a six or twelve month period will, naturally, have their prices honoured, and will be eligible for a discount against any price rise on renewal.

description and prices

Standard Advertisement

A 120 x 60 (or approximate) static or dynamic graphic accompanied by one to four lines of text highlighting at least one specific product:

groovy babies                        £52.50/six months     £95/year   (that’s even less than £8/month)

ecobaby/funky mamas         £47.50/six months     £85/year   (that’s a scantily clad £7/month)

precious things/wish list     £35/six months     £60/year   (that’s a teeny measly £5/month)

 

the process

If you are interested in advertising on big ugly baby, please email biguglymama@live.co.uk with details of your site, the product(s) you would like highlighted and the page you would like to appear on, together with your preference for a 6 or 12 month term. Each site will be manually reviewed, and providing all criteria are met, an invitation to advertise will be emailed, together with a Paypal invoice  payable in advance. Your advert will then be listed on the site, and you will receive an email when it goes live.

any questions?

please contact biguglymama@live.co.uk and we will get back to you as soon possible.